A History of the Ministry of Information, 1939-46

11 10

SECTION 2

12 9 13 11

What clothes the informants bought for their own use with their coupons

Informants were asked what civilian clothes they had bought for their demobilisation and since (question 10). The numbers of garments of different sorts that were bought, and the number of coupons spent on them, were recorded. The interviewers used a printed list of items to help informants remember what they had bought. The usual coupon values for each garment were given as a guide to interviewers, and when an informant did not know how many coupons had been spent on a garment further particulars were asked, and the number was assessed. This was only done when the informant’s memory failed, in order to complete the information.

The numbers of garments of each sort that were bought and the number of coupons spent on them, were counted for the whole of each sample and also for each of the groups used for analysis. The figures for the whole samples are given below. No noteworthy differences were found in the figures for the separate groups.

In the following table the items of clothing bought have been divided into four main groups. The third column shows the percentage of all the coupons spent by informants on themselves that was spent on each item. The fourth column shows the total of these percentages for each group of items of clothing.

Table 3

Clothes bought by the informants

MEN
Number of items bought Number of coupons spent % total coupons spent % total coupons spent on group
Main outerwear
Overcoat 135 2,424 7.8
Raincoat 16 274 .9
Suit 191 4,928 15.8
Trousers 170 1,532 4.9
Jacket 116 1,375 4.4
Suiting (yards) 8 32 -
33.8
Other outerwear
Overall/apron 342 1,849 5.9
Shirt 763 4,969 15.9
Tie 446 451 1.5
Collar 375 391 1.3
Pullover 122 662 2.1
Cardigan 18 105 .3
Gloves/scarf 125 200 .7
Socks 711 1,429 4.6
Knitting wool/yarn (ozs.) 588 329 1.1
33.4
Underwear, nightwear, etc .
Vests/pants 592 2,256 7.2
Combinations 4 28 -
Dressing gown 8 57 .2
Pyjamas 333 2,626 8.4
Handkerchiefs 973 488 1.6
17.4
Footwear
Outdoor footwear 461 4,125 13.2
Other footwear 84 443 1.4
14.6
Other items 30 260 .8 .8
TOTAL 31,233 100.0 100.0
Sample: 512

Informants were also asked the number of coupons they had left at the time of the interview (question 15). In some cases where the coupons were put into a family supply, or where a proxy answered the questions, the number was not known, so that the total of coupons left is incomplete. The numbers for which there is no information are shown in the third column of the table below.

The last column shows an estimate of the percentage of all coupons received that were still not spent. In making this estimate it was assumed that the average number of coupons received by those answering “don’t know” was the same as the average for the whole of their group. This average was multiplied by the number of persons in the group who answered “don’t know” and the product subtracted from the total number of coupons received by the group. The number of coupons left, as shown in the fifth column of the table below, was then expressed as a percentage of the resulting figure.

Table 2

Number of coupons left at the time of interview

MEN
Number of men No coupons left Don’t know Some coupons left Number of coupons left % left of coupons received
Whole sample 512 37 41 434 11,931 22
Occupation
Non-manual 104 5 6 93 2,697 24
Factory work 95 11 7 77 1,927 19
Other manual work 165 14 17 134 2,875 17
Miscellaneous 61 3 7 51 1,380 22
Unoccupied 87 4 4 79 3,052 33
Whether dependents
Dependents 456 35 34 387 9,573 20
No dependents 56 2 7 47 2,358 42
Time since demobilisation
Under 2 months 172 7 16 149 5,832 33
2 and under 3 months 136 9 7 120 2,881 20
3 months and over 204 21 18 165 3,218 15
WOMEN
Number of women No coupons left Don’t know Some coupons left Number of coupons left % left of coupons received
Whole sample 245 22 21 202 8,268 21
Time since demobilisation
Under 2 months 35 1 6 28 1,913 32
2 and under 3 months 58 3 3 52 2,357 25
3 months and over 152 18 12 122 3,998 16

It appears that the unoccupied men had a comparatively high proportion of their coupons left, but it should be remembered that these were mainly the men who had most recently been demobilised.

The men with dependents had spent more of their coupons than those who had no dependents.

On the average the man and the women used up their rations at much the same rate.

Table 3(Contd.)

WOMEN

Number of items bought Number of coupons spent % total coupons spent % total coupons spent on group
Main outerwear
Overcoat 234 4,022 14.8
Raincoat 100 1,424 5.5
Costume 125 2,238 8.2
Slacks 16 120 .4
Skirt 127 736 2.7
Jacket 42 44 6
Wool dress 106 1,142 4.2
Other dress 250 1,968 7.3
Wool material (yards) 111 389 1.4
45.9
Other outerwear
Overall/apron 160 574 2.1
Blouse 291 1,342 5.0
Jumper/cardigan 171 969 3.6
Gloves/scarf 236 412 1.5
Knitting wool/yarn (ozs.) 468 591 2.2
Socks 21 21 -
Stockings 968 2,284 8.4
22.8
Underwear, nightwear, etc .
Vests/knickers 451 1,202 4.4
Petticoat/slip/combination 222 925 3.4
Camiknickers 121 363 1.3
Corsets 71 213 .8
Suspender-belt/brassiere 203 208 .8
Housecoat/dressing gown 25 188 .7
Pyjamas 109 804 3.0
Nightdress 112 618 2.3
Handkerchieves 626 194 .7
17.4
Footwear
Outdoor footwear 419 2,866 10.6
Other footwear 71 368 1.4
12.0
Miscellaneous
Material, not wool (yds.) 246 472 1.7
Other items 10 42 .2
1.9
TOTAL 27,141 100.0 100.0
Sample: 245

The men had spent an average of 61 coupons per head on themselves, and the women 111; what proportion of these were their own coupons is not known. Some had probably been given to informants, and some were taken out of a family supply, but the expenditure of these coupons could not be separated from the use of the informant's own coupons. For this reason, even where the informant did not contribute to or draw from a family supply, the numbers of coupons spent on informants and on other people, and the number left, cannot be balanced against the number that was received.

About a third of the coupons that the men spent on themselves, and rather less than half of the women’s, were spent on the main items of outerwear. Another third of the men’s coupons were spent on smaller items of outerwear, shirts, socks, etc. The women spent rather less than a quarter of their coupons on equivalent garments. Men and women both spent about a sixth of their coupons on underwear, nightwear and handkerchieves. The proportion spent on underwear was higher for men, and that spent on nightwear was higher for women. The women spent on stockings nearly double the proportion that was spent by the men on socks.

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