A History of the Ministry of Information, 1939-46

X. TYPES OF SHOP AT WHICH CAKES ARE BOUGHT

Type of Shop:

Table 16
*% of all bought during last seven days % of all who buy cakes
Large store, Co-op. etc. 15 20
Small grocers 14 18
Bakers, confectioners 47 61
Small cafes, “Home Made” shops 6 8
Others 6 7
Did not buy in the last seven days 23 -
Sample: 1462 1909

(*Cakes could be bought at more than one type of shop).

About half the sample say that they buy mainly at bakers and confectioners.

One-seventh buys at large stores and about the same number at small grocers.

A small percentage buys at “Home Made” shops.

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